Tarmac launches Tarmac Connect
Published by Lucy Stewardson,
Editorial Assistant
World Cement,
Tarmac has launched a new drive to enhance customer experience through innovative technology and streamlined business processes that capitalise on the expertise of its people.
The Tarmac Connect programme includes digital transformations such as Connect Assure, an intelligent mobile monitoring system that actively manages the consistency of ready-mixed concrete being transported to site. The leading construction solutions business is the first in the UK to use this technology.
As part of its commitment to delivering efficiency for customers, the business has also completed a nationwide rollout of a new digital delivery system. ePOD allows customers to track their deliveries in real-time and instantly receive electronic proof of delivery. The company has also restructured its regional customer service teams to become multi-functional, bringing its sales, ordering, and distribution expertise together so that customer needs can be met more quickly and easily. The business is also rolling out new Connect Service Cloud technology to these teams, which automatically recognises a repeat customer’s number and provides their details and order history before the phone is picked up. A new mobile-friendly customer portal will also launch later this year, as part of the business’ continuous improvement programme.
“When it comes to digitally-enabled services, construction has been playing catch-up with other sectors for too long,” said Martin Riley, Senior Vice President of Tarmac. “Our products may be vastly different, but we need to offer the same transparent, efficient service as consumer-orientated brands.
“The Tarmac Connect programme is helping us to deliver a stand-out experience by empowering our customers to make informed decisions about unlocking efficiencies during the ordering and delivery process. We want customers to choose Tarmac not only for the quality of our products but for our excellent customer service.”
Read the article online at: https://www.worldcement.com/europe-cis/11072019/tarmac-launches-tarmac-connect/
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