Dalmia Bharat Limited (DBL), one of the nations leading cement manufacturers, celebrated the valuable contributions of 123 veteran contractors across the East region at its ‘Aap Hai Sachche Viswakarma’ felicitation initiative. Saluting elderly Veteran contractors whose expertise and craftsmanship have made innumerable dream homes of Individual House Builders a reality, the event was held during the company’s annual Viswakarma Pooja celebration in (town in state).
Dalmia Bharat Limited started the Aap Hai Sachche Viswakarma’ initiative in 2020 to build salience within the contractor fraternity across the region. In its inaugural year, 14 Viswakarmas were honoured, followed by 74 in 2021. This year, the cement major celebrated a record 123 veteran contractors across the region including (45 in Bihar, 35 in Orissa, 26 in West Bengal, 11 in Jharkhand and six in Uttar Pradesh.)
Commenting on the company’s ‘Aap Hai Sachche Viswakarma’ initiative, a company spokesperson said, “Each year our company celebrates Viswakarma Puja day with our fraternity of Veteran Contractors by worshipping Lord Viswakarma who is regarded as the God of Workmanship and Skill. As a mark of honour and gratitude towards our elderly contractors in the East region, we salute them, on this day, to commemorate their irreplacable craftsmanship that has helped build our nation. We hope that our ongoing efforts will help forge a strong emotional connect as well as infuse a sense of respect that is an integral aspect of our Dalmia Bharat Limited value system.”
During the celebration, the life and work of selected senior contractors, encapsulated in a specially-designed album, was shared with the entire contractor fraternity. The Viswakarmas were also presented with a memento honour, a shawl, a Wall clockin the presence of the senior contractors’ families, Dalmia Cement senior functionaries and dealers, the contractor fraternity, the Dalmia Bharat team.
The felicitation was organised in the presence of over 1300 masons and contractors, Dalmia Bharat’s channel partners and key influencers.
Read the article online at: https://www.worldcement.com/indian-subcontinent/20092022/dalmia-bharat-salutes-123-veteran-contractors-across-eastern-region-during-aap-hain-sachche-viswakarma-felicitation/