Ecocem rebrands to reflect new business opportunities
Published by Jonathan Rowland,
Editor
World Cement,
Europe’s largest independent specialist producer of ground granulated blastfurnace slag (GGBFS), Ecocem, has rebranded across the group. Ecocem currently operates 2.4 million t of GGBFS production capacity.
“Significant developments in the organisation have seen a growing interaction across its operating regions in Ireland, Holland, France, UK and Sweden, as well as the emergence of new product opportunities, “ the company said in a press release. The rebranding aims to capture that change.
New product opportunities will target areas in which GGBFS has traditionally not been uses, such as ready-mixed concrete, dry silo mortars, tile adhesives, screed, shotcrete, precast, roof tiles, piling, and soil stabilisation.
“The monogram of the letters ‘eco’ come together in the company’s new logo, representing the various stages of a project and underscoring the company’s focus on innovation and sustainability, giving rise to the tagline: Innovation Powering Sustainability.”
Read the article online at: https://www.worldcement.com/europe-cis/29032018/ecocem-rebrands-to-reflect-new-business-opportunities/
You might also like
World Cement Podcast
In the latest episode of the World Cement Podcast, we are joined by Eoin Condren, Corporate Development Executive Director for Ecocem. Topics covered include: the importance of investing in innovation, the role of policy and legislation in supporting next generation cement products, and a look at some exciting new technologies.
Mitsubishi UBE Cement prepare for Tokyo stock exchange listing
Mitsubishi Materials Corporation and UBE Corporation announce that Mitsubishi UBE Cement Corporation will begin preparations for the listing of its shares on the Tokyo Stock Exchange.
