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LafargeHolcim launches EcoLabel for green products

Published by
World Cement,


LafargeHolcim has launched its EcoLabel to transparently communicate the environmental benefits of its green building solutions. The label will apply to all its products that comply with its green criteria, including lower CO2 footprint and recycled content. Building on LafargeHolcim’s net zero pledge, this EcoLabel supports the company’s ambition to accelerate green construction with the use of lower-footprint products such as ECOPact and Susteno.

Magali Anderson, Chief Sustainability Officer: “I am very proud of how our company is turning our net zero pledge into action across more than 70 countries, with our broad range of green building solutions. The EcoLabel is a key milestone on this journey, confirming LafargeHolcim’s commitment to lead the way in sustainability and innovation.”

EcoLabel applies to all cement and concrete with at least:

  • 30% lower CO2 footprint compared to local industry standard OR
  • 20% recycled content

Going forward, the company will expand the environmental benefits covered by its EcoLabel to include properties such as water footprint. With one-third of net sales already in green building solutions, LafargeHolcim aims to increase that share with its EcoLabel. Products with this endorsement include established brands such as Susteno cement, ECOPact green concrete and Aggneo recycled aggregates. The company is continuously adding to its range of green building solutions at its industry-leading Innovation Centre, dedicating over 50% of its resources in this area.

LafargeHolcim is one of the world’s leading global recycling companies with 50 million tons of materials recycled across its business. On its net zero journey, the company is doubling its target to become a 100+ million ton recycling company by 2030. EcoLabel will play a key role on this journey.

Read the article online at: https://www.worldcement.com/europe-cis/27102020/lafargeholcim-launches-ecolabel-for-green-products/

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