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Holcim supports first exhibition on history of concrete in Switzerland

Published by , Deputy Editor
World Cement,

Holcim is proudly supporting Beton, the first Swiss exhibition dedicated to the history of concrete, which has recently opened at the S AM Swiss Architecture Museum in Basel and is on display until 24 April 2022. From the Pantheon in Rome – the world’s largest unreinforced concrete dome – to the Burj Khalifa in Dubai – the tallest building on earth – concrete has been shaping the world we live in for centuries. Beton explores the history of concrete, the world’s most used material after water, showcasing for the first time original drawings, models and photographs from Switzerland’s leading architecture archives.

Jan Jenisch, CEO Holcim: “I congratulate our partners at the S AM Swiss Architecture Museum for creating this first of its kind exhibition showcasing the essential role of concrete in our world. This exploration is a great inspiration for all of us at Holcim as we shape the future of concrete, making it green, circular and technology-driven. Throughout its history, concrete has been part of building progress in our world. Today we are reinventing it to make it work for people and the planet.”

Partnering with S AM Swiss Architecture Museum to host a series of events with architects and construction experts, Holcim will participate in the conference ‘The future of concrete’ on 27 January 2022. Holcim experts will discuss how the company is establishing a new language for concrete that is green, circular and technology-driven, as recently shared in the Striatus project (, featured in Venice at the occasion of this year’s architectural Biennale.

Establishing a new language for concrete

Holcim is reinventing concrete, making it green, circular and technology-driven, to build a net-zero future. Last year, it launched the world’s first global range of green concrete ECOPact, offering from 30% to 100% reduced CO2 footprint. Already present in 24 markets, ECOPact is making low carbon construction possible at scale around the world.

Enabling smart design to build more with less, Holcim is deploying technologies like 3D printing using 70% less concrete with no compromise on performance. Holcim is also a world leader in recycling, driving the circular economy, on its way to using 100 million t of recycled materials across its business by 2030. As an example, Holcim launched the world’s first green cement in Switzerland with 20% recycled construction & demolition waste inside.

Partnering for more impact, Holcim joined the First Movers Coalition (FMC) at COP 26 in Glasgow, as a founding member alongside companies from Apple to Volvo to drive more green demand across their supply chains. Putting science to work, Holcim has been a founding supporter of ETH’s Chair for Sustainable Architecture for close to a decade, as well as a founding member of MIT’s Climate and Sustainability Consortium.

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