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Renewal of the partnership between Hoffmann Green and Bouygues Immobilier until December 2025

Published by , Editorial Assistant
World Cement,


Hoffmann Green Cement Technologies, an industrial player committed to the decarbonisation of the construction sector that designs and markets clinker-free cements, has announced a two-year extension of its partnership with Bouygues Immobilier, a key player in the real estate development sector with a 70-year track record in the French market.

Renewal of the partnership between Hoffmann Green and Bouygues Immobilier until December 2025

Signed in May 2022, the initial contract has been extended to 31 December 2025. The renewal of the collaboration between Hoffmann Green and Bouygues Immobilier reflects the success of the first innovative and sustainable projects realised with Hoffmann 0% clinker cement. Hoffmann cement is increasingly used in Bouygues Immobilier projects, as it does not require any change in terms of application. It has been used on over fifteen projects throughout France.

Proof of the mutual trust between both groups, this partnership extension is perfectly coherent with Bouygues Immobilier's trajectory and ambitions to promote a profound transformation of the sector, where the environmental impact of buildings should be increasingly limited. As a highly carbon-free product that contributes to the circular economy and the preservation of natural resources, the use of Hoffmann 0% clinker cement will enable Bouygues Immobilier to accelerate the decarbonisation of its activities.

Julien Blanchard and David Hoffmann, Co-founders of Hoffmann Green Cement Technologies, say: “We are delighted to extend our strategic partnership with Bouygues Immobilier for two more years. As a result of successful initial years of collaboration, this partnership extension is the start of a new phase in which we will strengthen our collaboration to build homes and infrastructure that are increasingly respectful of the environment. Together, we are contributing to the paradigm change necessary in the construction industry where innovation, sustainability, and environmental responsibility are now at the core of every project.”

Olivier Villard, Chief Purchasing Officer of Bouygues Immobilier, adds: “The extension of our partnership with Hoffmann Green Cement Technologies confirms our determination to deploy all possible strategies to decarbonise our activities. The use of Hoffmann Green Cement Technologies 0% clinker is one of the solutions that enable us to reduce the carbon footprint of our projects and help us to achieve our medium-term objectives in this area.”


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Read the article online at: https://www.worldcement.com/europe-cis/08032024/renewal-of-the-partnership-between-hoffmann-green-and-bouygues-immobilier-until-december-2025/

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European cement news