Association representing US cement manufacturing industry takes a new name

Nearly 1200 cement industry professionals from around the world are attending the event this week, which is hailed as the cement and concrete industry’s premier annual conference. Following today’s announcement, the association will begin launching the new brand identity in June.

“The most important reason for the name change is that in recent years, US cement manufacturers have expanded the types of materials they produce beyond portland cement, working to develop more lower-emission cements in an effort to decarbonise the industry and increase domestic cement manufacturing capacity. The name ‘Portland Cement Association’ no longer accurately reflects the modern mindset of today’s manufacturers, or the materials they currently produce.” Ireland said.

Lower-emissions cement consumption has grown more than tenfold since 2021 and now accounts for more than 60% of total cement consumed in the US In 2024, all 50 state Departments of Transportation approved the use of portland-limestone cement (PLC). PLC reduces the carbon footprint of projects by up to 10%.

“Additionally, the rebranding makes it clear that we are a national association that speaks for cement manufacturers across the country,” Ireland said.

During today’s announcement, Monica Manolas, Region President — Ash Grove Cement , and ACA Board Vice Chair, shared a video with conference attendees, revealing the association’s new slogan: Sustainable Cement for Resilient Concrete.

“The slogan summarises the industry’s commitment to staying the course with our Roadmap to Carbon Neutrality,” Manolas said. “We continue to focus on developing new technologies and products to achieve not only net zero by 2050 but also to increase the capacity of American cement manufacturing to meet demand.”

Read the article online at: https://www.worldcement.com/the-americas/08052025/association-representing-us-cement-manufacturing-industry-takes-a-new-name/