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Hoffmann Green Cement Technologies announces new Technical and Commercial Promoter for the West of France

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World Cement,


Hoffmann Green Cement Technologies, a pioneer in low-carbon cement, has announced the appointment of Stéphane Le Prince as Technical and Commercial Promoter for the Grand Ouest (West of France) region.

Since 2012, Stéphane Le Prince, 45, had been the Loire and Brittany region Promoter for PRB (Produits de Revêtements du Bâtiment, which manufactures building rendering products), selling to building contractors and design offices. He was also VP of GIP (Groupement d’Industriels pour la Promotion) for the Brittany region. From 2007 to 2012, Stéphane was business agent for the West of France region at Ytong Siporex, where he was in charge of marketing and promoting products to construction material wholesalers and large DIY stores. At the same time, he chaired the UMF (Union des Maisons Françaises) Club des Partenaires. Having completed his business training in 2007, he obtained his energy consultant certification in Germany in 2011.

Stéphane Le Prince’s mission will be to get the cements marketed by Hoffmann Green referenced in the Grand Ouest region. His duties will include the canvassing of the region’s major construction players and the coordination of technical and pricing studies in order to be able to provide the most appropriate response to requests from future partners and clients.

Julien Blanchard and David Hoffmann, co-founders of Hoffmann Green Cement Technologies, say: “We are very pleased to welcome Stéphane to our business and sales team. His 10 years of experience as a building promoter will be a major asset in enabling us to accelerate the development of our activity in the West of France. His arrival, following that of François de Gliniasty to a similar position for the Ile-de-France region, represents a major step in the distribution and referencing of our cements in two very dynamic French regions in terms of construction. His expertise in this sector and his knowledge of the key players will boost our aim of actively participating in the expansion of a low-carbon economy within the construction sector”.

Stéphane Le Prince, Technical and Commercial Promoter for the Grand Ouest region, adds: “I am delighted to be joining Hoffmann Green as Promoter for the West of France. The industrialisation of the products’ technological disruption and the appeal of low-carbon construction are two assets that convinced me to join the company to market high value-added solutions. I am particularly familiar with construction players in the Grand Ouest region, and am eager to meet with them to present the Hoffmann Green cements that will enable them to reduce the carbon footprint of their futures realisations”.

Read the article online at: https://www.worldcement.com/europe-cis/19062020/hoffmann-green-cement-technologies-announces-new-technical-and-commercial-promoter-for-the-west-of-france/

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European cement news